New Semiomantics XO Theme for WordPress

The above Screenshots represent just some of the pages, features and looks the 2012 Edition of the high performance XO Theme for WordPress has up its sleeves. The above site is the fruit of the 2 Days Ycademy Online Seminar for Semiomantics Developers and designers.

The 2012 Edition of XO is focused on even more flexibility in as much as editing, cross-browser and cross-platform compatibility are concerned.

The Site displays perfectly on Mobile devices, showing responsiveness also of the plugged in scripts chosen of which some have been adapted to satisfy the high standards of Semiomantics Publishing Scripts for Excellence.

The site elaborated at the Ycademy Online Seminar this past week-end features some smashing features, such as:

• Background Slideshow, customizable for each page, post or archive
• Built in Directory
• Media Library for YouTube and Vimeo
• Pro-sliders which can be deployed anywhere on the site
• In addition to the responsive design, a separate light Mobile Version is available
• Bold and Efficient Navigation
• Built in Custom Fonts
• Social Network connectivity and publishing
• and much more.

The XO script is well commented and offers designers a clean and straight forward environment for custom developments. XO uses best practices for WordPress development and makes the best use of the possibilities offered by the WP back-bone, assuring smooth integration and optimized conflict handling.

XO is a great playground for designers. The DIY version allows anyone to adapt layout and colors to taste right from the back-office; there is no need to have any knowledge about coding or designing. The theme behaves like a Chameleon and adapts to specific needs with just a few clicks of the mouse: pre-configured layout elements transform your XO quickly into a Magazine, Newspaper, personal Author Blog, a Media Hub, a Shop, a Marketing Machine, a Social Media Publisher, a Product Promoter or a Fan Site or most anything your imagination dictates.

For the professional designer, XO offers a well commented environment. Custom code can be added right from the dashboard or, as I prefer using a child theme. XO is tuned for HTML5 and CSS3 use, making it a modern and inspiring framework for exceptional design effects.

Out of the box, the XO Theme for WordPress provides a stable and reliable, robust and optimized solution for common use. It provides built in features such a slider with multiple transitions and a one click selector for easy use.

Layouts can be easily adapted to needs and purpose of the site. In fact, most custom designers rely on the theme engine to format efficiently layouts.

The site featured in the above gallery uses a few pro plug-ins to add functionality in function of customer requirements. The integration of such add on scripts is a relatively simple process for designers and developers.

XO has been developed for high performance, productivity, excellence in publishing and flexibility. For the professional users, the XO Theme constitues a solid base with a huge potential for customization and creative artistic expression.

The release of XO Version 3.3.x is planned for the first week of February. The present Release Candidate has been thoroughly tested. A few minor issues will be taken care off before XO will be available to the public.

If your site is running on Semiomantics XO suing basic customization, the theme can just be overwritten. (Save your custom CSS beforehand.)

If you are using a custom version with custom developments or a child theme, some of your customization will need to be adapted to the enhancements of XO 2012. This concerns namely custom headers and footers as well as custom functions.

Support for developers and designers is available as usual at our Ycademy Online Calls and Seminars or through Semiomantics Pro Support.

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Semiomantics XO with CSS3 and HTML5

Time has come to learn about new technologies available for web designers and developers. All common browsers are increasingly able to read and interpret CSS 3 and HTML5 and about all computers are equipped to read java and jQuery. Therefore new possibilities become available to XO developers which we will focus on during the January Seminar.

XO has evolved over the past 4 years along with WordPress Developments. The theme has become responsive and shows perfectly on smart phones and tablets.

Subsequent to the release of WordPress 3.3.x XO needed some adjustments and updates which we have implemented and tested. New design functions become available for advanced customization. XO remains the most flexible theme for custom development, accessible to most anyone.

The goal of the seminar is to become familiar with XO and it’s new features as well as to learn how CSS3, HTML5 and jQuery allow to adapt XO to most any customer’s needs.

Some of the technical issues we will have a detailed look at are:

• Transparencies with CSS3
• Background Sliders
• Mobile Verions using WPTouch Pro
• Content and Frame sliders with Pro Slider and SlideDeck Pro
• Social Network connectivity with FacePages
• How to make a WP theme responsive (adapting to different screen sizes such as Smart Phones Tablets and bigger)

The most obvious expansions are via plug-ins. We will show how to make the best use of plug-ins for the Mobile Web, Social Networking, Social Media Publishing, Social Network Marketing as well as for more attractive display. Time permitting we will look into additional functions, such as shopping cart or marketing specific scripts.

We also will start looking into another important chapter:

How to convert your XO sites into a Mobile App!

In order to make the understanding easier, we will build a new site during the 2 days event. Please join our pre-seminar call on Thursday to prepare the event by setting up a new XO powered site.

All materials will be provided. You will just need some images/photos, videos and other content you may want to use to populate the XO site.

Saturday and Sunday, 28/29 January, 2012 from 1 pm London time till 9 pm London time.

Tickets are available on our new shop at HIOD.com. Please click on the below image to order.

Discounts as usual for Ycademy Pros: Please mail Bianca at bianca(at)ycademy.com for the coupon code.

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Christmas Media Design at Ycademy

The Ycademy Seminar in December will focus on Christmas Media, namely on working with Adobe After Effects.In stead of producing static Christmas cards participants will be able to add motion, sound and other effects to produce a stunning customized Christmas Clip.

The above draft for a UVUYO video is a typical example for what After Effects can do for you.

The Christmas Media Design Seminar will take place on December 17, 201, starting at 1 pm London time and closing at 9 pm London time.

As we have only one day available for the December Seminar, we will use all Daily Call sessions for an introduction into the secrets of After Effects. All pre-seminar calls will be recorded as well and video tutorials will be made available to seminar participants.

Acquire enough After Effects related knowledge to be able to work with After Effects templates and to customize, adapt or modify them.

All participants will create a customized Christmas Clip.

Participants need Adobe’s After Effects, preferably CS 5.5 64 bit version, however CS4 running on 32 bit will do.

For Customization, you may want to use some of your family photos or, if you create a business clip, some business related pictures , screen-shots or graphics.

All other materials, namely professional templates, will be provided.

Special Christmas price: $45

Discounts as usual for Ycademy Pros.

Click to get your Ticket

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10 Steps to Implement your Facebook Strategy with WordPress

Implementing your Facebook Strategy will be at the center of the November Ycademy Seminar. This hands-on Seminar and Workshop will stretch over two days and build with participants an eye-ball-twisting Facebook presence. See the seminar schedule at the bottom of the post.

The Seminar is designed for WordPress Developers and WP users who are looking for high productivity and customized publishing and marketing solutions.

This topic deals with efficient strategies which will efficiently improve your Facebook presence.

Visit the Semiomantics Facebook Page

Surfing through Facebook we notice some common errors well intended people commit when building their Facebook presence. We will discuss these issues and show you how to eliminate them from your personal or business Facebook.

While content is king, there are different ways of making it accessible to visitors. We will discuss the recent changes Facebook has implemented and show you where the focus should be in order to improve your visibility, traffic and business or network expansion on Facebook.

Function of your strategy we will define and optimize privacy settings in order to grant potentially interested visitors access to relevant information. Privacy, Accessibility and List-building as well as Targeted Communication are the essentials of this key session.

For people looking for you, your business, services or products, your Profile and Info page are of the utmost importance, the more that your info is visible from outside Facebook and therefore Google efficient. We will set up with participants an efficient Info Page.

We will discuss the recent changes implemented by Facebook and how they impact on our strategies.  Friends, Fans and Subscription features impact on the way we expand our network and influence on Facebook.

Overview of the Facebook Page feature. Integration techniques, Apps, Content, Canvas and Pages.

The focus is on the technical set-up of a Facebook Page. As  content we will use a graphic, picture of video.

What is it you actually wish to display on your Facebook page? In fact there is no limit and it depends entirely on your strategy.

This is the center piece of the seminar. Creating Facebook Page right from your WordPress site is now possible. We will set up a reveal page and different Facebook pages depending on participants needs. In fact we show you how to create a whole website in Facebook, straight from your WordPress.

While this works with most any WordPress 3.1 enabled Theme, we will demonstrate the integration with Semiomantics XO.

In fact we will work with a professional plugin modified for Semiomantics XO.

The Seminar will guide you to master the following and more:

• Create Unlimited Facebook Fan Pages with WordPress

• Increase Likes by 150% with Reveal “Like” Tab Gateways

• Unlimited Customization Options When Designing Your Fan Pages

• Create Unlimited Custom Pages with the WordPress Page Editor

• Create Custom Menus and Navigation with Just a Few Clicks

• Comments, Like, Send and Over 50+ Custom Shortcodes for Enhanced Customization

• Facebook Open Graph Integration for Enhanced Facebook Integration and Google SEO

• Auto Post to Facebook From Your WordPress Blog

• Use Your Facebook Albums and Photos on Your Blog and Fan Pages

• Add Google Maps to Your Facebook Fan Pages

• Create Squeeze and Sales Pages with Just a Few Clicks on Facebook

Add Facebook related widgets to your front and/or content pages. Google+ and Twitter buttons. Pull in Facebook Albums, Events, like Buttons and more. Use Facebook Connect to log in to or to register with your blog.

Create content which is only accessible after visitors clicked the “Like” button. A smashing filter which allows you to manage accessibility right from your XO.

Saturday and Sunday November 26/27, 2011.

We start at 1 pm London Time and end at 9 pm London time both days.

You need a WordPress blog preferably with FTP access.

Scripts and all other materials are provided.

We will install the necessary scripts for you previous to the Seminar; please get your Tickets early. If we are not yet in possession of the FTP access to your site, please send it by email to Bianca Gubalke at bianca(at)ycademy.com.

The Price for Participating, Materials and access to recordings is $85.

Click to get your Ticket

Discount as usual for Ycademy Pros. Please contact Bianca Gubalke at bianca(at)ycademy.com for the code or any other question you may have pertaining to the Seminar.

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Search Engine Marketing and Social Network Marketing

Search Engine Marketing and Social Network Marketing go hand in hand in a modern Online Marketing Strategy and yet, they require two completely different approaches. The Ycademy October Seminar will highlight these differences and help participants to structure their content flow in function of the requirements of both models. We will elaborate with each Participant a strategy to build a profitable profile.

Search Engine Marketing is about the convergence of information and connectivity, it’s about “findability”. Successful SEM takes into account the Information Literacy, Information Architecture and Usability. These are critical components of the new world order.

It seems to be a human pattern to connect to each other by fear of getting lost; today the quality of social networks shape and dictate the way our society evolves. Social networks offer free tools to connect and keep in touch with people and we are happy about that “free” service.

In fact Social Networks do a lot more: they create profiles for each participant, trace and map our online footprint and judge our responsiveness to topics of interest, kind of other profiles (people, market), behaviour and much more. Most people are completely unaware about the hidden part of the iceberg, which in fact defines over short or long how society looks at each individual.

Ycademy Seminar Tickets from here.

A few years back we were master and in control of our CV, Profile and Image online and while the internet played a lesser role in our private life, may people ended up with two different identities: a virtual one and a “real” one.

Since then the internet has become much more intrusive and a large portion of our activity, namely conversation, communication and exchange of products and services take place online. The mobile web is the ultimate step which links participants permanently to the Web. There is fusion between ‘real’ and virtual identity and the control of our identity shifts the longer the more into the hands of those with whom we interact.

Mapping tools allow you to plot an image of your social profile. Issues of interest are for example the number of people you influence. popular tracking and mapping tools are available for example from Klout, another “free” service which ranks people in function of multiple factors pertaining to the traceable social activity.

The Ycademy October Seminar will answer this question and help you to implement profitable strategies for your business.

The online seminar will take place on October 29 and 30, 2011, starting at 1 pm London Time and closing at 9 pm London time on each day.

As usual from HERE

Discounts as usual for Ycademy Pros. Please mail Bianca at bianca(at)ycademy.com.

Thank you.

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The Ycademy September 2011 Seminar will take place this coming week-end as usual starting on Saturday at 1 pm London Time and closing on Sunday night at 9 pm.

The Goal of the Seminar is to understand the principles of social media marketing and to set up a social publishing and marketing network allowing for an efficient workflow.

Particular attention will be brought to privacy and security issues as well as to creating streamlined publishing accross networks and platforms.

Details to follow later.

Tickets are available as usual from HERE.

Discounts as usual for Ycademy Pros.

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1. Email Marketing
2. Affiliate Marketing

1. Technical issues
2. Look and Perception (Design)

• Opt-in list building
• Auto-responders
• Newsletters
• News blasts
• Individual mails
• Lead capture pages

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Copyright © Yorgo Nestoridis - Original Article at Marketing with WordPress Seminar.

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“How to Edit and Publish Digital Photos” is the focus of the Ycademy Online Seminar in July.

Taking photos has become a relatively easy and cheap task with the proliferation of accessible digital cameras and mobile devices, such as smart-phones and tablets. Of course the quality of the pictures varies in function of the quality of the camera and the skill of the photographer. Some of the shortcomings can be compensated by improving skills and post editing.

The Seminar will deal with editing digital photos using namely Photoshop and OnOne Professional Photo Tools.

Original 124 Kb

… after some basic editing …

Edited 153 Kb

… for web and devices with reduced JPEG quality.

30% JPEG for Web 27 Kb

Editingand post editing have a lot to do with the purpose of the image as well as on the destination platform. We will look into different options and detail specific requirements for the mobile web.

The above sample shows that editing makes the image heavier! The more filters, masks and brushes we apply the more Kb we ad and the slower the image will load once on the site. Here it is getting interesting: the above image counts 124 Kb as shot (it has just been cropped to 300 pixels wide), then we have added 29 px while editing and in the end reduced the JPEG quality to end up with a final 27 Kb, i.e. 2 Kb less than what we added by editing, amd yet, the image is more dynamix, vibrant and sharper.

In order to use editing tools efficiently, we must acquire some knowledge about the different filters and masks. We need to learn some terminology and we need to learn to translate the desired results into professional lingo, so that we use the appropriate tool to achieve the desired result.

The absence of such knowledge results in a “roulette approach” and therefore to unpredictable results and bloated file sizes.

Publishing Images and Photos with Semiomantics XO on WordPress

With WordPress 3 many new features became available and Semiomantics exploits them with the recent XO versions. In as much as images, videos and galleries are concerned, XO provides special post formates which are ideal for Media Publishng.

We will explain the custom formates and how to create a specific media feed stream throughout an XO publishing Network.

To apply the new skills and knowledge, we will build a photo content management system on XO. To anticipate the work and to make the best use of the time we dispose of, we will start building the Photo Site during the 2 Pre-Seminar calls on Tuesday and Thursday next. During these two sessions we will namely focus on customization and design of the XO to end up with a photo site which will provide multiple media streams to be used on other sites of the network.

July 30 — 31, 2011 as usual starting at 1 pm London Time each day and ending at 9 pm London Time.

Tickets: $85 with the usual special discount of $50 for Ycademy Pros; please get the Ycademy Pro Discount code from Bianca (@) ycademy.com as usual.

Click on the Image to get your Ticket — Thank You.

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Welcome to the WordPress for Facebook Seminar! This seminar is about Social Media Marketing and Communication involving WordPress, namely the Semiomantics XO Framework and Facebook.

During the next two days we will elaborate and implement strategies to automate publication and communication across platforms with a special focus on the mobile web.

Why would you want to combine WordPress with Facebook?

The main reason is to remain in control of your content, its presentation and the way it streams to and from Facebook. Also, a self-hosted WordPress provides you with better content management features and automation tools than Facebook.

If you are a Facebook freak, you can even spend the rest of your life within Facebook and publish at the same time through WordPress Semiomantics XO right from within Facebook. Our pre-seminar sessions demonstrated how to embed your XO on a Facebook Canvas page, from where you have complete access to your WP installation, dashboard and editing and publishing tools.

If you don’t want to spend any time in Facebook, then you just need to implement Social Media Marketing and Publishing Strategies as lined out in the YORGOO Publishing Model and your Facebook antenna will do its job automatically and send traffic back to your site.

WordPress and namely the extended Semiomantics XO Framework provide visitors from the mobile web with a top notch surfing experience! Fast loading pages, easy to surf menus and the look of a mobile application are achieved with the use of WPTouch Pro, the most advanced tool out there to assure cross platform publishing on the mobile web: be it iPod, iPad, iPhone, Andoid, Blackberry, IEMobile 7, Googlebot Mobile, webmate, incognito,dream, CUPCAKE, froyo your site will be optimized for most any device class.

Having said the above, there is yet another interesting feature we will look into: your website within the website by using SlideDeck Pro with your Semiomantics XO.

In fact we embed SD Pro as well in Facebook as on the mobile web providing surfers with automated slide shows, scrolling titles and videos and much more. SD Pro stands for a more exciting surf experience and it allows us to automate a good deal of our publishing and editing work across multiple platforms.

I am convinced this will be an exciting Seminar once more and as it is extremely user focused you will enjoy the workshops and the immediately visible results.

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